Dental and Medical Problems
2016, vol. 53, nr 1, January-March, p. 41–49
Publication type: original article
Possibilities to Model Patients’ Preferences and Their Willingness to Pay for a Molar Treatment
Próba modelowania preferencji pacjenta i jego gotowość do płacenia za leczenie zębów trzonowych
1 Department of Health Management, Health Economics and General Practice, Medical University Plovdiv, Bulgaria
2 Medical College Plovdiv, Bulgaria
Background. This study is an attempt to model patient’s preferences for molar treatment and the willingness to pay (WTP) for a chosen health alternative. The results from modeling could be used as a basis for making more efficient decisions from both medical and economic point of view. The study is based on questions from Vernazza’s interview.
Objectives. The first purpose of present study is to be explored and established the most wished preferences from previously stated ones and closely related with patient choice’s WTP. The second aim is to be built and interpreter models of the consumer choices and its WTP.
Material and Methods. The sample consisted of 111 adult patients who visited for treatment different dental cabinets located in Plovdiv, Bulgaria. The study was conducted using the method of direct anonymous questionnaire containing questions on the choice of health alternative and the WTP for it; demographic, social and economic characteristics of respondents; history and severity of dental diseases, and frequency of dental visits. The study used two types of regression models: binominal logit of patient’s choice and negative binominal of the WTP for a crown that led to statistically credible results.
Results. The main predictor for the willingness to pay turned out to be the total monthly income of the household. Other factors, such as frequency of visits to the dentist, age or employment status of respondents can not be used to explain the changes in their WTP.
Conclusion. The economical factors especially the WTP and the household income stay essential. That empirically confirmed fact puts the economic welfare and it variables as predictors with critical meaning in health market researches. The second important outline is that we found a similarity in results with Vernazza’s study. That fact supports a reliability of the applied instrument.
decision making, out-of-pocket payments, molar, decision modeling. Sowa kluczowe: podejmowanie decyzji, opłaty nierefundowane, ząb trzonowy, modelowanie procesów decyzyjnych
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